ADVERTISE
Pedicab advertising is a unique form of outdoor marketing that places your ads directly on pedicab vehicles. These human-powered cabs thrive in tourist hotspots, including downtown Houston and the Houston Livestock Show and Rodeo.
In addition to showcasing your ad on the pedicab itself, drivers can act as brand ambassadors, wearing branded apparel like t-shirts and hats to boost your brand visibility. This innovative advertising platform offers a variety of opportunities to promote your products and services effectively.
PANEL AD
Each cab features 5 ad panels – back panel, front panel, left and right side panels and the handrail which faces the seated passengers.
FIELD MARKETING
Need to distribute flyers, product, coupons or promotional items? We're happy to do that for you. Our drivers can put your promotional items in the hands of your potential customers.
UNIFORMS
Our drivers can wear uniforms with your
corporate logo. Double your advertising
exposure with t-shirts, hats, socks or other articles of clothing.
What sets Pedicab Advertising Apart?
Consider a pedicab ad as a mobile billboard, delivering your brand’s message directly to the busiest areas of your city. Since pedicabs offer a fun and eco-friendly travel option, potential customers will create a positive connection with your brand when they see your advertisement on the move. Additionally, companies can enhance their marketing strategy by sponsoring free rides on the pedicab, alongside the ad content displayed on the vehicle.
The Benefits of Pedicab Advertising
Pedicab ads are cost-effective to implement, allowing you to scale your marketing campaign to fit your vision—whether that’s a few pedicabs wrapped in your branding or an entire fleet complete with drivers wearing branded t-shirts and hats for maximum impact. Depending on the scale and location of your campaign, you can effectively engage thousands of potential customers at a fraction of the cost of traditional advertising methods.
Get Potential Clients’ Attention
Pedicabs provide an eye-catching and entertaining way to grab clients’ attention, with their mobile nature ensuring your message gets ample exposure. Since pedicabs move more slowly than other mobile advertising options, like taxis and buses, they allow for longer dwell times. Their unique presence in high-traffic areas naturally attracts attention.
Passengers riding in pedicabs often take photos and share them on social media, further extending your ad’s reach. Viewers are more likely to notice and remember an ad displayed on a pedicab, giving you a fantastic opportunity to stand out in a crowded market.
Use cases for Pedicab Advertising
Unlike large-scale outdoor advertising, such as billboards, pedicab ads are primarily viewed by visitors to tourist hotspots and attractions. Pedicabs focus on local areas, so the content you place on them should cater to tourists and local patrons. For instance, a pedicab in San Francisco would be an ideal spot for a new local business to promote its brand.
Many companies enhance brand visibility by offering complimentary pre-paid pedicab rides, often transporting riders to their retail locations. Sponsorship opportunities, like those provided by Yellow Bike Media, allow brands to back a pedicab fleet that offers free rides to event attendees, such as those visiting the San Diego Convention Center for a trade show, with both the pedicabs and drivers showcasing branded apparel.
There are countless creative ways to leverage pedicab advertising, and this unique approach will ensure your message captures attention and stands out.